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Honda Rewards Pinterest Users

Were you like us...anxiously awaiting for your Pinterest invite? Excited to check out what this newest social network was all about. And then, finally when you were invited, hours were spent pinning and repinning ideas, hobbies, recipes, and more? Well, all that time may not have been for nothing, as it may have caught the attention of some of the higher ups at Honda

In a clever marketing move Honda found a way to…

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Honda Brings Ferris Back

Bueller? Bueller? Bueller? We got to hand it to the marketing folks at Honda, bringing Ferris Bueller back, and in style we might add. The Japanese motor company successfully launched a viral campaign before the big game, and it had many products of the 80s excited to say the least. C-ostarring Matthew Broderick and the redesigned Honda CR-V, the short put a modern twist on the 80s classic Ferris Bueller Day's Off.

The new…

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What Honda Has In Store For 2012

Compared to previous years, all was quiet on the Honda front in 2011. Updates were largely subtle and there wasn't a lot of newness. We aren't pointing any fingers, just stating the facts, which were largely the effect of Honda having to overcome not only a catastrophic earthquake and tsunami in Japan, but also record flooding in Thailand. All in all, it was an extremely trying year. As we move into the New…

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Honda Tied For #1 in Customer Loyalty

A new study by J.D. Power and Associates reveals which autos earned the best customer loyalty in 2010. Tied at first place is Honda, retaining 62 percent of its customers.

The loyalty study measures not only the rate automotive brands retain existing customers, but also the reasons customers remain loyal.  Data shows that Honda's customer loyalty is driven by the Honda Accord, the Honda CR-V, and the Honda Pilot and an understanding of…
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